AI Insights · Timothy · July 2021
Top 5 Personalization Apps in Russia Q2 2021
Explore the performance trends of the top 5 personalization apps in Russia during Q2 2021, featuring key metrics on downloads, revenue, and active users.
The second quarter of 2021 saw notable trends in the performance of the top 5 personalization apps on a unified platform in Russia. Below, we break down the weekly downloads, revenue, and active users for each app, based on data from Sensor Tower.
Yandex Browser with Protect maintained a solid presence with weekly downloads ranging from 127K to 181K. The app saw its peak downloads in early April, reaching around 182K. Weekly active users remained relatively stable, fluctuating between 14.7M and 15.2M throughout the quarter.
Facemoji AI Emoji Keyboard showed varied performance in weekly downloads, peaking at nearly 76K in early May but dropping to around 23K by the end of June. Revenue trends were modest, with a high of approximately $308 in late May. Active users saw a decline from around 589K at the start of the quarter to 405K by the end.
Find my phone clap - finder experienced a surge in downloads early in the quarter, reaching about 63K in mid-April, but downloads tapered off to around 20K by the end of June. Active users followed a similar trend, peaking at roughly 89K in mid-April and decreasing to around 26K by the end of the quarter.
Wallcraft Cool 4K Wallpaper 4D saw consistent weekly downloads, generally hovering between 29K and 41K. Revenue remained steady, with weekly earnings ranging from $788 to $1.1K. The app's active users stayed relatively stable, fluctuating between 166K and 191K.
Fonts Keyboard displayed an interesting trend in downloads, peaking at about 52K in mid-April but dropping to around 23K by the end of June. Revenue was consistent, with weekly earnings between $1.1K and $1.8K. Active users remained stable, ranging from approximately 233K to 278K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.